King Arthur Baking Company - King Arthur Flour is now King Arthur Baking Company. We're not the type to rush into anything, but after 230 years, we're ready for a new logo

Price: $ 10.99

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King Arthur Baking Company King Arthur Flour 2 lb Unbleached Cake

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King Arthur Flour, Now King Arthur Baking Company, Rebrands to

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How did King Arthur Flour get its name?

Raise your flour IQ 14.0% protein content (Protein: The power in your flour. Protein is the ultimate attribute of quality in wheat flour. Choosing the

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King Arthur Baking Company Whole Wheat Flour

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King Arthur Baking Company - King Arthur Flour is now King Arthur

King Arthur Flour has changed its name to King Arthur Baking

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Why we're changing our name after 230 years

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King Arthur Baking Company King Arthur Flour 2 lb Unbleached Cake

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Why we're changing our name after 230 years