Mattel Reclaims its Rights to Disney Barbies from Hasbro

Mattel Reclaims its Rights to Disney Barbies from Hasbro

Price: $ 36.99

5(197)

Back in 2016, the famous Barbie brand Mattel lost its lucrative license to represent Disney characters (particularly Disney princesses) as Barbie dolls. The company Hasbro took the license instead, causing an upset in the Mattel company (and a loss of a $440 million income source, according to the Wall Street Journal) alongside a new challenge

https://cdn.vox-cdn.com/thumbor/n9dA_pMbLBUZZKVCdZEcz2rZFKA=/1400x1050/filters:format(jpeg)/cdn.vox-cdn.com/uploads/chorus_asset/file/24798663/barbieyears_mattel_getty_ringer.jpg

The Often Wacky, Sometimes Wicked, and Always Wondrous Eras of Barbie - The Ringer

https://www.collectorsweekly.com/uploads/2014/06/jem_cartoon_video2.jpg

Jem, the Truly Outrageous, Triple-Platinum '80s Rocker Who Nearly Took Down Barbie

Kids can rap their dreams and sing along with Karma! She's the lyrically gifted middle-schooler with big talent and an even bigger heart from Netflix's Karma's World. Fans can bring her to life with this Karma singing doll (8.7-in).

https://m.media-amazon.com/images/W/MEDIAX_792452-T2/images/I/714+wa-4-eL.jpg

Karma's World Singing Star Karma Doll

https://s.wsj.net/public/resources/images/BN-ER753_0924ha_FR_20140924105355.jpg

Hasbro Gets Rights to Disney's 'Frozen', as Mattel Left Out in the Cold - WSJ

https://cdn.mos.cms.futurecdn.net/2MK5epPvQoHEQFE3RczaYL.jpg

Best-selling toys of all time from Lego to Barbie and Buzz Lightyear

https://www.disneyfanatic.com/wp-content/uploads/2022/11/Your-paragraph-text-3.jpg

Disney Princesses Get Surprising 'Barbie' Upgrades From Mattel

https://4.bp.blogspot.com/-HNc5YV7ZYJE/VmHOWYt8MhI/AAAAAAACGF0/x5CySYGratk/s280/Star-Darling-cover.jpg

Star Darlings Sage from the Disney Store

https://cdn11.bigcommerce.com/s-cy4lua1xoh/images/stencil/1280x1280/products/15148/239524/0ddf6e12-2887-506a-b912-3a512ffd7008__21693.1694209548.jpg?c=1

Barbie and the All Stars Christie Doll Running Star to Party Dazzler 1989 Mattel - We-R-Toys

https://media.newyorker.com/photos/649e0150ada160419b41d7f0/4:3/w_2024,h_1518,c_limit/230710_r42617.jpg

After “Barbie,” Mattel Is Raiding Its Entire Toybox

https://i.ytimg.com/vi/2aUQVHEc0Ao/maxresdefault.jpg

Mattel CEO on reclaiming Disney princess rights: This was a great win for the company

https://bloximages.chicago2.vip.townnews.com/buffalonews.com/content/tncms/assets/v3/editorial/c/58/c58f1377-9ae6-553e-ac4e-999cf59bd836/5ef339ac3df2c.image.jpg?crop=1440%2C756%2C0%2C342&resize=1200%2C630&order=crop%2Cresize

Mattel loses production rights for 'Frozen' toys to Hasbro

https://lh3.googleusercontent.com/Xfr0xxOtnVhQ9uMhuKywmo7Vl501ZLQ4uywumaUldh8KD2agVbAyuF8vGNyhjmSTcv-QqCcmHnU8WCQFQmHqH1Oekzx80e74JrjjeZdoFoCeRA=s1500-pp

THE FINANCE GHOST: Pantone 219 C: the new colour of money